Denham is focused on balancing an intense commitment to progressive design against an equally obsessive respect for jeans craft tradition. Founded by internationally respected jeanmaker Jason Denham, the namesake brand was born at the beginning of 2008 after he extensively travelled around Europe, US and Japan, and was left with the feeling that the world of denim was starting to lose some of its rightful excitement. Denham recruited a small team of passionate, like-minded creatives and set up the brand’s Amsterdam studio.

Expressing a refined modernist sensibility, the jeans are made from the highest quality long fibre yarns with attention to every detail. The Denham scissor logo features 691 stitches while the fly has an easy-opening one-piece design, and the premium copper hardware is finished with black-satin powder coating.

THE ICONIC stocks a coveted selection of the brand’s signature styles, from the Bolt Jeans, a carefully cut skinny, to the Razor Jeans, a slim, contemporary design. Available in a stylish selection of washes and shades, the jeans won’t fail to become a staple in your 24-hour wardrobe. Pick from navy designs, washed blues and black, investing in a pair that can be mixed and matched with your favourite tees and shirts.

Take your own piece of Denham home today with THE ICONIC, and enjoy free and fast shipping across Australia, including Sydney, Brisbane and Melbourne.