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Just Landed: Benefit Cosmetics

The #1 brow brand worldwide just landed. Discover Benefit Cosmetics now on THE ICONIC.

Brows & LashesBrows & Lashes

Brows & Lashes

Wonder why Benefit is leading the market in brows & mascaras? Check them out for yourself here.

FaceFace

Face

Achieve complexion POREfection with everything from primer, foundation, blush, bronzer, tints to highlighters.

Shop AllShop All

Shop All

Your one-stop-shop for any and every beauty dilemma.

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Skincare

Fragrance & Makeup

Gift Sets

Hair, Bath & Body

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New Arrivals

MAKE UP FOR EVERMAKE UP FOR EVER

MAKE UP FOR EVER

Makeup artists love their collection of Ultra HD Foundation, primers, setting sprays and more.

DysonDyson

Dyson

New limited edition Prussian blue and rich copper colourway, discover enhanced styling with Dyson hair care technology.

Refillable PackagingRefillable Packaging

Refillable Packaging

Be part of a more sustainable future. Shop refillable fragrance, skincare, makeup and more.

Gift With Purchase

T&Cs apply.

Free 5-Piece SetFree 5-Piece Set

Free 5-Piece Set

*When you spend $120 on Yves Saint Laurent Beauty.

Free 9 Piece Icons SetFree 9 Piece Icons Set

Free 9 Piece Icons Set

*When you spend $75 or more on Lancôme.

Free 5-Piece Brush SetFree 5-Piece Brush Set

Free 5-Piece Brush Set

*When you spend $70 or more on MAKE UP FOR EVER.

Free Face and Body GiftFree Face and Body Gift

Free Face and Body Gift

*When you spend $90 on L'Occitane.

Free PrimerFree Primer

Free Primer

*When you purchase any Elizabeth Arden Foundation.

Free Barrel BrushFree Barrel Brush

Free Barrel Brush

*When you purchase a Dyson Corrale.

Free Relaxing Eye MaskFree Relaxing Eye Mask

Free Relaxing Eye Mask

*When you spend $65 or more on Clarins.

Free Skincare KitFree Skincare Kit

Free Skincare Kit

*When you spend $60 or more on Inika Organic.

Free $80 Crema Nera SetFree $80 Crema Nera Set

Free $80 Crema Nera Set

*Valued at $80, when you spend $120 or more on Giorgio Armani.

Free Toiletry BagFree Toiletry Bag

Free Toiletry Bag

*When you spend $90 or more on selected Azzaro.

Free Toiletry BagFree Toiletry Bag

Free Toiletry Bag

*When you Spend $125 or more on selected Ralph Lauren Fragrances.

Free Balancing B3 Serum valued at $99Free Balancing B3 Serum valued at $99

Free Balancing B3 Serum valued at $99

*When you spend $89 or more on Triple A Skin Science.

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