News
|10 Apr|4 mins

6 Celebrities You Haven't Heard of Yet

Alter egos from Joe Calderone to Rebekka Harajuku
THE ICONIC
10 Apr
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International model and style-setter Bella Hadid’s new Instagram account has sent the internet into a frenzy. Dedicated to her blonde-bobbed alter ego, Rebekka Harajuku and her adventures in Japan, her seven brief posts have racked up 18 thousand followers in just three days. Everyone’s favourite it-girl and model is not new to social media, with over 17.4 million people already following her original account - will Rebekka overtake her? With the famous Hadid sister having fun exploring another side to herself, we look at other celebs who have channelled their alter egos.

News
|10 Apr|4 mins

6 Celebrities You Haven't Heard of Yet

Alter egos from Joe Calderone to Rebekka Harajuku
THE ICONIC
10 Apr
Share:

International model and style-setter Bella Hadid’s new Instagram account has sent the internet into a frenzy. Dedicated to her blonde-bobbed alter ego, Rebekka Harajuku and her adventures in Japan, her seven brief posts have racked up 18 thousand followers in just three days. Everyone’s favourite it-girl and model is not new to social media, with over 17.4 million people already following her original account - will Rebekka overtake her? With the famous Hadid sister having fun exploring another side to herself, we look at other celebs who have channelled their alter egos.

Image via Instagram @RebekkaHarajuku

Sasha Fierce AKA Beyoncé

The megastar may ooze boundless confidence - they don't call her Queen Bey for nothing - but Beyoncé is proof that things are not always as they seem. She famously admitted that she has to tap into another person in order to perform on stage. Cue diva, Sasha Fierce. Fierce by name, fierce by nature.

Sasha Fierce AKA Beyoncé

The megastar may ooze boundless confidence - they don't call her Queen Bey for nothing - but Beyoncé is proof that things are not always as they seem. She famously admitted that she has to tap into another person in order to perform on stage. Cue diva, Sasha Fierce. Fierce by name, fierce by nature.

Camille AKA Prince
The Purple Rain singer and icon went by many names in his lifetime, but did you know that Prince recorded an entire album as his female alter ego, Camille? Sung in a higher pitch and intended to be anonymous, the music was sadly never released.

Joe Calderone AKA Lady Gaga
Remember the VMA’s where Gaga’s ahem, male friend stood in for her? Her dedicated fanbase of Little Monsters is familiar with Gaga’s many incarnations, including Joe, but this was her masculine alter ego’s first red carpet appearance. 

Joe Calderone AKA Lady Gaga
Remember the VMA’s where Gaga’s ahem, male friend stood in for her? Her dedicated fanbase of Little Monsters is familiar with Gaga’s many incarnations, including Joe, but this was her masculine alter ego’s first red carpet appearance. 

Mimi AKA Mariah Carey
Ultimate diva, Mariah, has said that her alter ego Mimi is her way to be fun and playful. If you ask us, her transformation for the 'Obsessed' video (above) is our favourite version of Mariah.

Roman Zolanski AKA Nicki Minaj

Nicki Minaj has laid claim to not one, but up to 20 different alter egos! With varying personalities, looks and genders, their names include Martha Zolanski, Cookie and Tyrone.

Roman Zolanski AKA Nicki Minaj

Nicki Minaj has laid claim to not one, but up to 20 different alter egos! With varying personalities, looks and genders, their names include Martha Zolanski, Cookie and Tyrone.

However you feel like dressing, be free to express yourself and reinvent your look today.

THE ICONIC
Fashion Team
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