The Iconic Edition
News
|9 Aug 2017

Take Your Pants Off

Make jeans your go-to for off-duty days.
THE ICONIC
9 Aug 2017
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Jeans are an essential in any wardrobe so it’s safe to assume most of you have found your favourite pair that you wear endlessly. It’s all too easy to fall into the same routine – band tee with black skinny jeans, collared shirt with black skinny jeans, band tee and collared shirt with, you guessed it, black skinny jeans. There’s nothing wrong with that, we do it too, but that doesn’t mean there’s no room to branch out from time to time.

We’ll admit, breaking out of what you know is safe isn’t easy, especially when it comes to buying jeans, and even more when you’re buying online. But the best part about it is that you can road test these new looks in the comfort of your own room.

To make things even easier, here are the 3 key styles for the season that are actually worth trying.

News
|9 Aug 2017

Take Your Pants Off

Make jeans your go-to for off-duty days.
THE ICONIC
9 Aug 2017
Share:

Jeans are an essential in any wardrobe so it’s safe to assume most of you have found your favourite pair that you wear endlessly. It’s all too easy to fall into the same routine – band tee with black skinny jeans, collared shirt with black skinny jeans, band tee and collared shirt with, you guessed it, black skinny jeans. There’s nothing wrong with that, we do it too, but that doesn’t mean there’s no room to branch out from time to time.

We’ll admit, breaking out of what you know is safe isn’t easy, especially when it comes to buying jeans, and even more when you’re buying online. But the best part about it is that you can road test these new looks in the comfort of your own room.

To make things even easier, here are the 3 key styles for the season that are actually worth trying.

They’re a classic for a reason: because they always work. Heritage styles like Levi’s 501 Original Fit Jeans have been in production since their invention in 1873. Their signature straight-leg silhouette and worn-in finish make them timeless and wearable. You can rock this look with a pair of canvas sneakers just as easily as you can with a pair of leather boots – just give it a try.

Shop Heritage Denim

There’s no denying it – ‘90s nostalgia puts us millennials in our element. Most of us were in our prime during this era and we were eager to try every trend that came out. So, what’s stopping us now? Sure, we have the hindsight to know not to give parachute pants a second try, but don’t let that discourage you from the best part of the ‘90s - street style. Just look to your parents for inspiration because daggy dad is exactly the look we’re going for.

Shop '90s Denim

Don’t worry, we’re not trying to replace your black skinnies – we said it before, they’re our favourite too. If you’ve tried the classic blue rinse and found it wasn’t your style, and slouchy ‘90s jeans aren’t quite what you were going for on say, a first date perhaps, then raw denim is the way to go. Dark, rigid styles are on another level of denim. Opposite to heritage jeans, the main aim of raw denim is to keep it as crisp as possible and the way to do that is by going as long as possible without washing them. If that alone hasn’t sold it for you then consider the fact that these are the jeans you can get away with wearing to dinner with a nice shirt and shoes.

Shop Dark Denim
THE ICONIC
Fashion Team
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