You’d be hard-pressed to find a more quintessential tale of the famed American entrepreneurial spirit than the story of the D’Angelo brothers, Arthur and Henry, who founded sports apparel label 47 in Boston, Massachusetts. The twins were born in Italy and immigrated to the USA at the age of 12, starting a new life in the city of the iconic Boston Red Sox. It was their love of the team that provided them with their first business venture, selling pennants and other souvenirs and memorabilia from a small cart near Fenway Park. Since those humble beginnings, the brand has expanded globally, and today it includes teams from all over the world.

THE ICONIC stocks an extensive range of 47 caps and hats, representing a multitude of teams in the NRL, NFL, NBA, NHL and soccer. Are you a die-hard Parramatta Eels fan or do you spend your weekends at Canterbury Bulldogs games? No matter your team, 47 has you covered. The simple designs are adorned with the distinctive logos of the teams, perfect for donning at nail-biting final matches or for showing your team spirit all year round.

Wear your sports allegiance on your sleeve, and find your favourite team in THE ICONIC’s edit of 47 hats and caps.