While the Aussie summer road trip will always be one of the nation's great travel ideals, there's something to be said for the charms of travelling around the coastlines in the cooler months. It's generally less busy, more comfortable due to the cool weather, and thanks to the more frequent onset of wind and rain, makes for epic views, more rugged-looking coastlines and more frequent moments of peace and quiet at awesome beaches.
As such, the best Australian fashion brands capture those vibes year-round, taking inspiration from our rich surf, skate and outdoor cultures to make clothes that feel as at home during a winter vanning and camping around the coast as they do on a trip to the beach on a summer's day. Here are our favourites to invest in as the Easter Long Weekend approaches.
Afends
One of Australia's most forward-thinking streetwear brands, Afends has been built from two mates screen-printing t-shirts in their garage to a label that's driving innovation and sustainability among our more casual apparel labels. Many of Afends tees, shirts, denim and jackets are made using more sustainable materials including organic cotton, recycled cotton and hemp, while taking inspiration from surf, skate and '90s culture.
Barney Cools
Born around the backyard pools of Sydney, Barney Cools has quickly become one of Australia's most popular casual unisex labels, making party-inspired pieces that bring playful, colourful vibes wherever you go. They're also a great label to go to if you want to experiment with cuts and materials, making everything from relaxed camp collar shirts to velour cord polo shirts.
Rhythm
Rhythm has been a surfer favourite for some time now, and for good reason. The brand has never deviated from its approach to making timeless, easy-to-wear silhouettes that look as good going to get a beachside coffee after a morning surf as they do out at dinner in the evening. These days, the brand has expanded way beyond the tees and boardies it became famous for, making everything from twill and linen resort wear-inspired clothes to cable knit sweaters, corduroy trucker jackets and accessories to match.
Thrills
Another Byron Bay-founded label that takes an experimental approach to surf and skatewear, the Thrills palm tree logo has become a favourite of guys who want high quality casual wear that catches the eye without coming off too gaudy. Thrills draws heavily from both Australiana and Americana heritage for inspiration, producing timeless graphic tees, shirts and hoodies along with branded caps, bucket hats, tote bags and socks you’ll want to live in.
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