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The Iconic
Style
|20 Oct 2020|4 mins

4 Newest Menswear Brands To Know

International designer labels and ultimate fashion institutions. 

This spring, our menswear buyers are bringing us fresh new brands in time for our best-dressed summer. 

“It’s such an exciting season,” says THE ICONIC’s Head of Style (Menswear), Danielle Soglimbene. “With super cool new brands launching onsite that offer quality investment pieces which will carry through every season.” 

Check out the latest four that have just landed on site. 

Kenzo

The French luxury house that maintains the Japanese DNA of its 1970s founder and namesake, Kenzo Takada. Today Portuguese designer Felipe Oliveira Baptista is steering the latest chapter of the cult brand. Look out for the signature tiger motif on slides, tees and sneakers. 

Shop The Look
Logo Bucket Hat
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Logo Bucket Hat
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Tennix Logo Sneakers
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Tennix Logo S...
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Long Kenzo Paris Swimwear Shorts
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Long Kenzo Pa...
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Tiger Crest Shirt
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Tiger Crest S...
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Papaya Mules
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Papaya Mules
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RRL

Named after the iconic American designer’s Colorado ranch, Double RL is premium workwear with timeless craftsmanship. Finished-by-hand denim, tailored shirts, forever jackets and more impeccably made investment pieces. 

Shop The Look
Fleece Baseball Jacket
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Fleece Baseba...
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Flat Pants
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Flat Pants
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Heritage Western Long Sleeve Sport Shirt
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Heritage West...
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New Norfolk
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New Norfolk
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Sport Coat
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Sport Coat
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Gramicci

One of the top outdoor clothing brands, Gramicci’s popularity surged in the 80s with the release of their technical climbing shorts – today it’s transcended rugged terrain and cemented its place on the streets. Grab one of the brand’s logo tees and utility pants. 

Shop The Look
Logo Tee
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Logo Tee
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Gramicci Pants
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Gramicci Pants
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Shell Packable Shorts
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Shell Packabl...
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Cross-Body Bag
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Cross-Body Bag
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Cover All Jacket
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Cover All Jacket
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Axel Arigato 

Drawing on influences from music to art and architecture, founders Max Svärdh and Albin Johansson aim to “to embrace the now and always look for the tomorrow”. Garnering a cult following, the brand’s clean, cap-toe court classics and chunky trail sneakers are made in Portugal and make a statement the world over. 

Shop The Look
Clean 90 Triple - Men's
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Clean 90 Trip...
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Cap-Toe - Men's
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Cap-Toe - Men's
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Marathon R-Trail - Men's
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Marathon R-Tr...
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Clean 90 Bird - Men's
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Clean 90 Bird...
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Cap-Toe - Men's
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Cap-Toe - Men's
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Fast delivery – free over $50 – and free returns.

THE ICONIC
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