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The Iconic
Advice
|29 Jul 2019|5 mins

In Praise of Prairie Dresses

A new era of land women.

via Getty

What a time to be a woman. It’s the dawning of a new wild west. Pioneering the unruly urban and digital landscape around us, it seems fitting to rekindle our love for the earthy prairie dresses that have been worn by many gutsy land women before us. Don’t underestimate the fierceness of a frilly pie-crust collar and floral smock. What might look like a ‘fussy’ dress is actually a practical power tool to dominate your environment. These loud full-volume details are as provocative as they are empowering. Skew your style slightly more Laurel Canyon than American midwest by pairing fresh white sneakers for day or snakeskin cowboy boots by night. For a look snatched straight from the 1800s, Faithfull and Auguste the Label are the brands you need.

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Olivia Drake
Writer

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