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|24 Jan 2020|6 mins

SneakerHub Gear Up for Chinese New Year with New Balance and PUMA

Roll into the ‘Year of the Rat’ in style.

Forget the red envelopes ­– give us sweet kicks instead! Chinese New Year is almost upon us, and the ‘Year of the Rat’ is promising a lot for sneaker fans. The annual unveiling of special releases for the big occasion usually delivers plenty of mind-bending make-ups, with most brands favouring maximalist flair over simple styling. Adopting a more sophisticated approach, New Balance and PUMA are bucking the trend, proving the finest Lunar New Year sneakers don’t have to be loopy.

Boston-based New Balance have garnered a renowned reputation for quality craftsmanship, and that ethos rings true in their two-sneaker ‘Year of the Rat’ collection. An acquainted embellishment of excellence among their most sought-after releases, the iconic ‘Made in England’ embroidery signifies the extra attention to detail bestowed on both models.

 

An earthy take on the 1500 headlines the pack, decorated in black pigskin suede with contrasting creamy caramel-coloured accents. Light beige spruces up the collars, matching the embroidered ‘NB’ logo at the heel and the ‘1500’ branding on the rear quarter. Additionally, the side ‘N’ logo is framed by beige and brown outlining, with the black suede sidewalls and mudguards allowed to dominate most of the upper. Down below, the ENCAP cushioning offers optimal comfort and support, rounding out the elegant take on the iconic silhouette.

The lighter choice of the two, the ‘Year of the Rat’ 670 brightens things up with a combination of tan, pink and grey on its uppers. Designed to mimic the fur of the husky rat breed, the sandy scheme features contrasting brown shades on the mudguard and side panels, as the ‘N’ logo and heel section contrast in a darker grey tone. Meanwhile, gold embroidery and CNY-themed insoles add a touch of opulence.

If retro runners aren’t your thing, PUMA have got something a little more progressive up their sleeve. The Big Cat’s new X³ lives up to its name, taking the throwback RS design, and levelling it up to third power. At a glance, it’s fashionably chunky, but the lightweight PU midsole ensures you stay light on your feet thanks to classic RS running cushioning that spreads from the forefoot through to the heel. Up top, the combination mesh and leather upper is packed with Far East inspiration, blessed with a stunning combination of red, black, and regal gold – it doesn’t get more CNY than that!

Festivities are in full swing at SneakerHub, where you can cop these special edition Chinese New Year releases right now. Gong xi fa cai!

Sneaker Freaker

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