What Is The Vanilla Girl Aesthetic – And How To Get It

Cold weather was made for the Vanilla Girlies – the aesthetic’s an open invitation to pile on perfectly slouchy winter pieces in every shade of white. Team a white skirt with a chunky neutral knit and trench coat for an effortless everyday look, or bookend a pair of wide-leg pants with a white shirt and white mules for a crisp take on office dressing.

You can’t not have knitwear in the mix when vanilla-fying your wardrobe. Cosy up with cashmere sweaters and fuzzy socks right now, and keep trans-seasonal picks like vests, cardigans, crochet and knitted sets close at hand when warmer weather strikes.

When it comes to shoes and accessories, black takes a backseat to the Vanilla Girl’s creams, oats, and taupes. From white cowgirl boots to shoulder bags, consider these pieces your wardrobe’s palate cleanse. The best part? Their sartorial longevity goes well beyond the latest TikTok trend, so find pieces you love and invest.

It wouldn’t be Vanilla Girl without a delicious beauty routine to match. Think dewy skin and minimalist makeup, warmed up with soft shades of toffee and taupe. Brushed brows, lip oil and natural, defined lashes are key to recreating the look. Spritz a gourmand scent like Prada’s Candy or Viktor & Rolf’s Bonbon, sweep your hair up into a claw clip and you’re good to go. 

It’s not just a look – it’s a lifestyle. Bring the vanilla vibes wherever you are with creamy scented candles, stationery, drinkware (gotta put that oat latte in something!) and cosy homewares like pillows and throws that play with proportion and texture.