French Connection

Instantly recognised thanks to its rebellious acronym, FCUK, French Connection has been a mainstay on the high street scene since its beginnings in 1972. Known for a bold and witty approach to casual wear, the brand that once launched a campaign proclaiming ‘fcuk fashion’ and ‘fcuk advertising’, is the one-stop destination for quality basics with an irreverent attitude and wholly British roots.

Unafraid of colour or print, the London-born brand takes tried-and-tested silhouettes and applies unexpected, yet entirely stylish hues and patterns. Look to the brand for logo-emblazoned tees, dropped crotch pants, textured jackets and coats; separates for every season. A cheetah faux fur coat, a metallic-weave knit, sequin-encrusted sweatshirts – all have been the design of the now-fashion, accessories and perfumer house.

No outfit is complete without the right accessory, and French Connection take note with their beautiful timepieces crafted with only the finest leather, sleek silicone and durable stainless steel so you can cherish your watch for a lifetime.

Australia and New Zealand’s largest online retailer, THE ICONIC is the fastest and most dependable way by which to shop French Connection men's and womenswear, the epitome of laidback English street style. Bold and playful, you need only a few pieces to mix with your existing wardrobe to make an impact to your sartorial story – though we’re willing to bet you’ll want a whole lot more. With the option of three hour deliveries, and free returns, you can begin to reflect your attitude with your wardrobe tonight.