The North Face

In 1966, two hiking enthusiasts founded a small mountaineering retail store in the heart of San Francisco’s North Beach. The company soon became known as The North Face, a retailer of high-performance climbing and backpacking equipment. Offering the most technically advanced products on the market, The North Face boasts an impressive line of performance apparel and equipment that pushes the boundaries of innovation so that you can push the boundaries of exploration. Grounded in the brand’s mantra – Never Stop Exploring – every product has been carefully and intricately designed to cater to harsh outdoor conditions and provide lasting endurance and protection.

Named after the coldest, most unforgiving side of a mountain, The North Face’s collection of high-performance outdoor equipment and apparel prepares you to push your limits and withstand everything nature has to offer. The signature half dome logo can be seen anywhere and everywhere in the world, from ultramarathon courses and high-country trails to rocky cliffs and freezing slopes. Engineered fabric is combined with natural down to offer insulation for below-zero temperatures, while other products offer lightweight protection and ventilation for warmer weather.

As an outdoor sportswear brand, The North Face believes it has a fundamental responsibility to preserve nature. The brand invests in conservation efforts and strives to make their products and processes environmentally sustainable so that people will be able to continue exploring for generations to come.

Perfect for beginners interested in expanding their horizons and for experienced backpackers looking for the best in the market, shop The North Face on THE ICONIC today. With a wide range of packs, waterproof and windproof outerwear, hats and breathable layers, THE ICONIC is sure to have what you’re looking for.