AG Adriano Goldschmied

The AG Denim brand was launched in 2000 by Adriano Goldschmied and Yul Ku, and has since established itself as a leader in the denim industry for their classic cuts, innovative techniques and second-to-none craftsmanship. The label’s unsurpassed attention to detail sees their collections consistently hailed as sophisticated modern classics. Devoted to developing their brand into the best it can be, the label relies on an ingenious vertical structure, where the design process seamlessly flows on to the manufacturing stage, ensuring a streamlined process that has sustainability and environmental responsibility at the core.

Vintage appeal executed with a modern approach defines the AG aesthetic, and their elegant styles are unparalleled when it comes to fit and quality. The second-skin fit of the Farrah Skinny Jeans owe their sleekness to a cotton denim with the perfect amount of stretch that make them a dream to wear, while the midnight black hue makes for a wear-everywhere pair.

When AG turn their hand to trends, you can rest assured that the end result will be a refined interpretation that is underpinned by the label’s grasp of flattering fit and timeless style. Distressed boyfriend styles sport subtle flourishes and clean-lined white denim is delivered with no fuss or excess.

Browse THE ICONIC’s curated edit of AG Adriano Goldschmied for a selection of thoughtfully-designed denim that is sure to take you through many seasons to come.