Contemporary and chic, C/MEO COLLECTIVE’s vision is to supply experimental designs to dictate future taste. Since its inception in 2010, the women’s fashion and dresses label has endeavoured to build its experimental, fashion-forward aesthetic through its use of contemporary cuts, directional prints and premium fabrications – each collection hinging from a central theme. Headed by designer Siham Elmawey, each of the label’s eleven yearly collections can be seen as a capsule collection, each range standing independently from the other. Maintaining a focus on artistic design, the label’s garments are designed to create an emotional impact with the wearer. With each creation running deeper than just clean lines and following trends, they form a current collage of wearable innovation.

Look to modern updates of wardrobe classics, dynamic prints and boxy silhouettes, mixing and matching yours with high-street and high-end pieces. Experiment with layering, teaming a cropped bustier with a crisp collared shirt, an asymmetrical draped skirt and lace-up block heels, or team a boyfriend blazer with a high-neck top, cropped pants and slides.

Popular with an assortment of style influencers and celebrities alike, C/MEO COLLECTIVE has been spotted on everyone from Kim Kardashian to Emma Roberts. A C/MEO girl can find her own interpretation of the garments, motivating the design team to reach new heights and take more risks.