G-Star

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G-star

G-Star RAW is the modern denim brand. The company has been a denim pioneer since 1989, known for its cutting edge style. G-Star's philosophy has always been “Just the product” with a constant focus on unconventional denim craftsmanship. G-Star originated the concept of 3D denim in 1996 with the introduction of the G-Star Elwood, an exclusive dedication to untreated RAW denim which set a benchmark for fashion within the denim industry.

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