New Balance

Explore the New Balance collection at THE ICONIC

A global leader in athletic footwear and apparel, New Balance has built a legacy on the intersection of performance and style. For over a century, the brand has been dedicated to quality craftsmanship and innovation, creating products that support both elite athletes and style-conscious individuals. Whether you're looking for technically advanced New Balance running shoes to beat your personal best or a pair of retro-inspired sneakers to complete your look, New Balance offers versatile solutions for a modern lifestyle.

THE ICONIC is your destination for a wide selection of New Balance in Australia. Explore the latest in performance technology with the celebrated New Balance Fresh Foam collection, designed for ultimate comfort on your run. For everyday wear, discover sought-after lifestyle models like the chunky New Balance 9060. With an extensive range of New Balance womens shoes, mens shoes, and kids shoes, it's easy to find the perfect fit for the whole family, delivered fast to your door.

New Balance FAQs

How do I find the right size in New Balance shoes?

New Balance shoes generally fit true to size, making it straightforward to select your usual size. However, the brand is also known for offering a range of widths from narrow to extra-wide, allowing for a more customised and comfortable fit. For the most accurate sizing, especially when shopping online in Australia, it is best to consult the on-page size guide for specific EU and US conversions.

What are the most popular New Balance styles for women?

Among the most popular styles for women are the iconic 574, 327, and 9060 models. The 574 is a timeless classic known for its durable construction and all-day comfort, making it a versatile everyday choice. The 327 offers a retro, 1970s-inspired design with a lightweight feel, while the 9060 provides a modern, chunky silhouette for a statement look.

Which New Balance shoes are best for running versus everyday wear?

New Balance designs distinct shoes for performance and lifestyle purposes. For running, models with Fresh Foam X and FuelCell technology, like the 1080 and 860 series, provide superior cushioning and support engineered for athletic activity. For everyday casual wear, heritage-inspired sneakers such as the 574, 327, and 550 are ideal, prioritising timeless style and all-day comfort over high-impact performance features.