Secret Sisterhood is just as much a social enterprise as it is an emotive and delicate jewellery label. The label was founded on the principles of eliminating gender inequality and fostering a strong sense of sisterhood. The collection is rendered in rich materials such as rose gold, Sterling Silver and 18k plated Gold. The designs of the rings, necklaces and earrings are intrinsically feminine, showcasing an elegant softness at the core of the label.
The goals of Secret Sisterhood are to reduce domestic violence rates, reduce sex trafficking and to aid women in achieving equal education and equal opportunity. To achieve these goals, they partner with charities such as Entrust Foundation, Safe Steps, One Girl and Kiva. This means that with every piece of jewellery you purchase from Secret Sisterhood, the funds go directly to one of the chosen charities. The values that Secret Sisterhood promote and holds dear are kindness, love, gratitude and pragmatism. It is these values that guide the enterprise towards their larger goals which will hopefully resonate with a wider audience of ethically conscious shoppers.
At THE ICONIC, we stock a considered compilation of Secret Sisterhood of bracelets, earrings and rings. Look to the brand for their signature love heart and cross logo across original Secret Sisterhood designs. Channel a Secret Sisterhood mindset today by gifting yourself and others to make a rewarding change.