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{{ customer.loyalty.availableVoucherCount }} {{ customer.loyalty.availableVoucherCount === 1 ? 'Reward' : 'Rewards' }} Your Offers Earn Rewards
  Refresh, Revive, Recirculate: RE-ICONIC®
  Now offering Standard and Express delivery on Saturdays.*
205 items found

ICONIC Birthday: 20% OFF

{{wishlistCount}} Bondi Boost - Infrared Bounce Brush Bondi Boost - Infrared Bounce Brush - alt
Bondi Boost Infrared Bounce Brush
$180.00
$126.00
30% OFF APPLIED LIMITED TIME
{{wishlistCount}} Christophe Robin - Regenerating Mask With Rare Prickly Pear Oil 250ml Christophe Robin - Regenerating Mask With Rare Prickly Pear Oil 250ml - alt
Christophe Robin Regenerating Mask With Rare Prickly Pear Oil 250ml
$88.00
$70.40
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Bondi Boost - Hg Strawberry Gum Miracle Mist Leave-In Conditioner + Heat Protect Bondi Boost - Hg Strawberry Gum Miracle Mist Leave-In Conditioner + Heat Protect - alt
Bondi Boost Hg Strawberry Gum Miracle Mist Leave-In Conditioner + Heat Protect
$40.00
$32.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Christophe Robin - Shade Variation Mask Christophe Robin - Shade Variation Mask - alt
Christophe Robin Shade Variation Mask
$67.00
$53.60
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Silver Bullet - Keratin 230 Titanium Wide Plates Straightener - 38mm Silver Bullet - Keratin 230 Titanium Wide Plates Straightener - 38mm - alt
Silver Bullet Keratin 230 Titanium Wide Plates Straightener - 38mm
$289.00
$231.20
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Parlux - Parlux Alyon Air Ionizer Dryer 2250W - Black Parlux - Parlux Alyon Air Ionizer Dryer 2250W - Black - alt
Parlux Parlux Alyon Air Ionizer Dryer 2250W - Black
$400.00
$320.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} BaBylissPRO - BaBylissPRO Optima 3000 Straightener - Chameleon 32mm BaBylissPRO - BaBylissPRO Optima 3000 Straightener - Chameleon 32mm - alt
BaBylissPRO BaBylissPRO Optima 3000 Straightener - Chameleon 32mm
$279.95
$223.95
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Silver Bullet - Silver Bullet Keratin 230 Titanium Straightener - 25Mm Silver Bullet - Silver Bullet Keratin 230 Titanium Straightener - 25Mm - alt
Silver Bullet Silver Bullet Keratin 230 Titanium Straightener - 25Mm
$289.00
$231.20
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Shark Beauty - Speedstyle Rapidgloss Finisher & High-Velocity Dryer Shark Beauty - Speedstyle Rapidgloss Finisher & High-Velocity Dryer - alt
Shark Beauty Speedstyle Rapidgloss Finisher & High-Velocity Dryer
$249.99
$199.99
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Silver Bullet - Silver Bullet Fastlane Titanium Curling Iron Rose Gold - 25mm Silver Bullet - Silver Bullet Fastlane Titanium Curling Iron Rose Gold - 25mm - alt
Silver Bullet Silver Bullet Fastlane Titanium Curling Iron Rose Gold - 25mm
$119.95
$95.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Parlux - Parlux 385 Powerlight Ceramic & Ionic Dryer 2150W Light Gold Parlux - Parlux 385 Powerlight Ceramic & Ionic Dryer 2150W Light Gold - alt
Parlux Parlux 385 Powerlight Ceramic & Ionic Dryer 2150W Light Gold
$360.00
$288.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Silver Bullet - Silver Bullet Fastlane Titanium Curling Iron Rose Gold - 38mm Silver Bullet - Silver Bullet Fastlane Titanium Curling Iron Rose Gold - 38mm - alt
Silver Bullet Silver Bullet Fastlane Titanium Curling Iron Rose Gold - 38mm
$119.95
$95.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Silver Bullet - Silver Bullet Straightener Mini - Black Silver Bullet - Silver Bullet Straightener Mini - Black - alt
Silver Bullet Silver Bullet Straightener Mini - Black
$49.95
$39.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Parlux - Parlux 385 Powerlight Ceramic & Ionic Dryer 2150W - Black Parlux - Parlux 385 Powerlight Ceramic & Ionic Dryer 2150W - Black - alt
Parlux Parlux 385 Powerlight Ceramic & Ionic Dryer 2150W - Black
$360.00
$288.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Shark Beauty - Shark SilkiPro Straight Shark Beauty - Shark SilkiPro Straight - alt
Shark Beauty Shark SilkiPro Straight
$399.99
$319.99
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Parlux - Parlux 3800 Ceramic & Ionic Dryer 2100W - Pink Parlux - Parlux 3800 Ceramic & Ionic Dryer 2100W - Pink - alt
Parlux Parlux 3800 Ceramic & Ionic Dryer 2100W - Pink
$340.00
$272.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Bondi Boost - HG Heat Protect Spray 125ml Bondi Boost - HG Heat Protect Spray 125ml - alt
Bondi Boost HG Heat Protect Spray 125ml
$36.00
$28.80
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Bondi Boost - Aloe Plated Flat Iron 1 Bondi Boost - Aloe Plated Flat Iron 1
Bondi Boost Aloe Plated Flat Iron 1" AU
$199.00
$159.19
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Christophe Robin - Hydrating Melting Mask With Aloe 200ml Christophe Robin - Hydrating Melting Mask With Aloe 200ml - alt
Christophe Robin Hydrating Melting Mask With Aloe 200ml
$50.00
$40.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Christophe Robin - Hydrating Shampoo With Aloe Vera 250ml Christophe Robin - Hydrating Shampoo With Aloe Vera 250ml - alt
Christophe Robin Hydrating Shampoo With Aloe Vera 250ml
$47.00
$37.60
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Parlux - Parlux Advance Light Ionic & Ceramic Dryer 2200W - Black Parlux - Parlux Advance Light Ionic & Ceramic Dryer 2200W - Black - alt
Parlux Parlux Advance Light Ionic & Ceramic Dryer 2200W - Black
$370.00
$296.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Parlux - Parlux 3800 Ceramic & Ionic Dryer 2100W - White Parlux - Parlux 3800 Ceramic & Ionic Dryer 2100W - White - alt
Parlux Parlux 3800 Ceramic & Ionic Dryer 2100W - White
$340.00
$272.00
20% OFF APPLIED LIMITED TIME
More colours available
{{wishlistCount}} BaBylissPRO - Babylisspro Cascade Velvet Hot Rollers Hairsetter - 20Pc BaBylissPRO - Babylisspro Cascade Velvet Hot Rollers Hairsetter - 20Pc - alt
BaBylissPRO Babylisspro Cascade Velvet Hot Rollers Hairsetter - 20Pc
$189.95
$151.95
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Virtue Labs - Recovery Shampoo 240ml Virtue Labs - Recovery Shampoo 240ml - alt
Virtue Labs Recovery Shampoo 240ml
$63.00
$50.40
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Virtue Labs - Flourish Shampoo Virtue Labs - Flourish Shampoo - alt
Virtue Labs Flourish Shampoo
$67.00
$53.60
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - WetBrush Shine Enhancer Color Wash - Watermark Wet Brush - WetBrush Shine Enhancer Color Wash - Watermark - alt
Wet Brush WetBrush Shine Enhancer Color Wash - Watermark
$29.95
$23.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - WetBrush Shower Flex - Black Glitter Wet Brush - WetBrush Shower Flex - Black Glitter - alt
Wet Brush WetBrush Shower Flex - Black Glitter
$21.95
$17.55
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} BaBylissPRO - BaBylissPRO Rotating Hot Air Brush 40mm & 50mm BaBylissPRO - BaBylissPRO Rotating Hot Air Brush 40mm & 50mm - alt
BaBylissPRO BaBylissPRO Rotating Hot Air Brush 40mm & 50mm
$189.95
$151.95
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Silver Bullet - Silver Bullet Black Velvet Dryer 2000W - with Diffuser Silver Bullet - Silver Bullet Black Velvet Dryer 2000W - with Diffuser - alt
Silver Bullet Silver Bullet Black Velvet Dryer 2000W - with Diffuser
$139.95
$111.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - WetBrush - Purple Wet Brush - WetBrush - Purple - alt
Wet Brush WetBrush - Purple
$19.95
$15.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Shark Beauty - Shark Glam Air Styling & Drying System Shark Beauty - Shark Glam Air Styling & Drying System - alt
Shark Beauty Shark Glam Air Styling & Drying System
$699.99
$559.99
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - Wetbrush - Black Wet Brush - Wetbrush - Black - alt
Wet Brush Wetbrush - Black
$19.95
$15.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - WetBrush Shower Flex - Pink Glitter Wet Brush - WetBrush Shower Flex - Pink Glitter - alt
Wet Brush WetBrush Shower Flex - Pink Glitter
$21.95
$17.55
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - Wetbrush Go Green Curl Detangler Brush - Pink Wet Brush - Wetbrush Go Green Curl Detangler Brush - Pink - alt
Wet Brush Wetbrush Go Green Curl Detangler Brush - Pink
$33.95
$27.16
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Silver Bullet - MasterCurl Hot Roller - 20pc Silver Bullet - MasterCurl Hot Roller - 20pc - alt
Silver Bullet MasterCurl Hot Roller - 20pc
$220.00
$176.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} TYPEBEA - G4 Hydra-Gloss Treatment Mask TYPEBEA - G4 Hydra-Gloss Treatment Mask - alt
TYPEBEA G4 Hydra-Gloss Treatment Mask
$50.00
$40.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - WetBrush Mini Wet Brush - WetBrush Mini - alt
Wet Brush WetBrush Mini
$12.95
$10.36
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} TYPEBEA - G5 3-in-1 Dry Shampoo TYPEBEA - G5 3-in-1 Dry Shampoo - alt
TYPEBEA G5 3-in-1 Dry Shampoo
$50.00
$40.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Silver Bullet - Silver Bullet Genesis Hot Air Brush - 32mm Silver Bullet - Silver Bullet Genesis Hot Air Brush - 32mm - alt
Silver Bullet Silver Bullet Genesis Hot Air Brush - 32mm
$129.95
$103.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Aveda - Shampure Nurturing Shampoo Aveda - Shampure Nurturing Shampoo - alt
Aveda Shampure Nurturing Shampoo $99.00 $79.20 20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - Wetbrush Mini Terrain Textures - Dusty Rose Wet Brush - Wetbrush Mini Terrain Textures - Dusty Rose - alt
Wet Brush Wetbrush Mini Terrain Textures - Dusty Rose
$13.95
$11.16
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Aveda - Shampure Nurturing Conditioner Aveda - Shampure Nurturing Conditioner - alt
Aveda Shampure Nurturing Conditioner
$70.00 - $107.00

$56.00 - $85.60
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Silver Bullet - Silver Bullet Odyssey Dryer 1800W - Black Silver Bullet - Silver Bullet Odyssey Dryer 1800W - Black - alt
Silver Bullet Silver Bullet Odyssey Dryer 1800W - Black
$139.95
$111.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - WetBrush Flex Dry Paddle - Pink Wet Brush - WetBrush Flex Dry Paddle - Pink - alt
Wet Brush WetBrush Flex Dry Paddle - Pink
$25.95
$20.76
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - Detangler Brush Wet Brush - Detangler Brush - alt
Wet Brush Detangler Brush
$24.95
$19.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Virtue Labs - Flourish Conditioner Virtue Labs - Flourish Conditioner - alt
Virtue Labs Flourish Conditioner
$67.00
$53.60
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Silver Bullet - Silver Bullet Genesis Hot Air Brush - 38mm Silver Bullet - Silver Bullet Genesis Hot Air Brush - 38mm - alt
Silver Bullet Silver Bullet Genesis Hot Air Brush - 38mm
$129.95
$103.96
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - Epic Quick Dry Vent Brush Wet Brush - Epic Quick Dry Vent Brush - alt
Wet Brush Epic Quick Dry Vent Brush
$26.95
$21.56
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Aveda - Scalp Solutions Scalp Care Hair System Aveda - Scalp Solutions Scalp Care Hair System - alt
Aveda Scalp Solutions Scalp Care Hair System
$119.00
$95.20
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} TYPEBEA - G1 Overnight Boosting Peptide Serum TYPEBEA - G1 Overnight Boosting Peptide Serum - alt
TYPEBEA G1 Overnight Boosting Peptide Serum
$20.00
$16.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Wet Brush - Wetbrush Epic Deluxe Rose Gold Quick Dry Wet Brush - Wetbrush Epic Deluxe Rose Gold Quick Dry - alt
Wet Brush Wetbrush Epic Deluxe Rose Gold Quick Dry
$27.95
$22.36
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Virtue Labs - Restorative Treatment Mask 150ml Virtue Labs - Restorative Treatment Mask 150ml - alt
Virtue Labs Restorative Treatment Mask 150ml
$105.00
$84.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Virtue Labs - Recovery Conditioner 200ml Virtue Labs - Recovery Conditioner 200ml - alt
Virtue Labs Recovery Conditioner 200ml
$63.00
$50.40
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Virtue Labs - Smooth Conditioner Virtue Labs - Smooth Conditioner - alt
Virtue Labs Smooth Conditioner
$63.00
$50.40
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Aveda - Be Curly Advanced Aveda - Be Curly Advanced - alt
Aveda Be Curly Advanced
$100.00
$80.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} TYPEBEA - G2 Strength & Length Shampoo TYPEBEA - G2 Strength & Length Shampoo - alt
TYPEBEA G2 Strength & Length Shampoo
$40.00
$32.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Virtue Labs - Damage Reverse Serum Virtue Labs - Damage Reverse Serum - alt
Virtue Labs Damage Reverse Serum
$89.00
$71.20
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Aveda - Abundant Blowout 30ml Aveda - Abundant Blowout 30ml - alt
Aveda Abundant Blowout 30ml
$22.00
$17.60
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Christophe Robin - Shade Variation Mask 250ml Christophe Robin - Shade Variation Mask 250ml - alt
Christophe Robin Shade Variation Mask 250ml
$67.00
$53.60
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Christophe Robin - Regenerating Shampoo With Rare Prickly Pear Oil 250ml Christophe Robin - Regenerating Shampoo With Rare Prickly Pear Oil 250ml - alt
Christophe Robin Regenerating Shampoo With Rare Prickly Pear Oil 250ml
$55.00
$44.00
20% OFF APPLIED LIMITED TIME
{{wishlistCount}} Aveda - Men Pure-Formance Grooming Clay 75ml Aveda - Men Pure-Formance Grooming Clay 75ml - alt
Aveda Men Pure-Formance Grooming Clay 75ml
$50.00
$40.00
20% OFF APPLIED LIMITED TIME