Joop

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Joop

JOOP! disrupts the status quo with provocative fragrances, reinventing the German flamboyance of the brand for a new age. Between defiant chic and explicit addiction, the aesthetic, philosophy, and lifestyle of the dandy inspire the exquisite composition of JOOP! fragrances. JOOP! presents an inclusive and liberated definition of masculinity, celebrating the many different ways to be a man and love today.