What is it?
Discover the ULTIMATE REPAIR lightweight cream shampoo from Wella Professionals—the ultimate daily shampoo for damaged hair that delivers a smooth and healthy hair feel.

What it does
Formulated with Metal Purifier technology, it helps remove impurities that can cause hair damage—metals, product build-up, oils, dirt and pollution—and starts to rebuild the hair inside and out. It contains Alpha-Hydroxy Acid and Omega 9: AHA rebuilds the inside strength of the hair, and Omega 9 replenishes the outside barrier of heat- and bleach-damaged hair.

How to use
Step 1: Cleanse Our detoxifying shampoo cleanses harmful impurities gently and luxuriously. It then starts to rebuild your hair. It’s recommended to shampoo your hair twice, with less product than you would use in a single wash.

Who's it for?
Instant repair for all hair types.

Ingredients List
Aqua/Water/Eau, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Cocamide MEA, Parfum/Fragrance, Panthenol, Sodium Benzoate, Malic Acid, Guar Hydroxypropyltrimonium Chloride, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Citric Acid, Sodium Hydroxide, Tetrasodium EDTA, Trisodium Ethylenediamine Disuccinate, Glycerin, Methylparaben, Histidine, Linalool, Citronellol, Hydrochloric Acid, Oleic Acid, Squalane, Glyceryl Oleate, Magnesium Nitrate, Methylchloroisothiazolinone, Magnesium Chloride, Sodium Citrate, Methylisothiazolinone, Sodium Xylenesulfonate, Lecithin, Ascorbyl Palmitate, Tocopherol, Hydrogenated Palm Glycerides Citrate.

At THE ICONIC we do our best to provide you with accurate information about product ingredients, based on information provided to us by our Suppliers. For the most complete and up-to-date information, please refer to the product packaging.