Boyleg to bikini, hipster to high waisted, THE ICONIC offers a diverse range of women’s briefs and knickers. From cute prints, to ladylike lace and smoothing shapewear, our selection of underwear offers something to flatter every body shape.
A great outfit begins with the right foundations, and the right pair of briefs can help you to look and feel your best. Look to sculpting shapewear to help you smooth any troubled areas, or opt for barely there seam-free styles to complement a body-con dress. High-waisted options offer a cute, retro twist, while ruffled French knickers evoke a feminine, romantic feel.
Cute prints and bright colours add a pop of personality. Go matchy-matchy with a co-ordinating bra, or mix it up with clashing styles. Classic black and skin tone options offer versatility, while satin and stretch-lace trims have a romantic charm.
Chosen from the best local and international brands, our range of briefs and knickers offers a diverse collection of colours, prints, shapes and designs to ensure that there is something for everyone. From must-have basics to lavish luxuries, treat yourself to THE ICONIC’s edit of underwear today.