Defined by a quirky-cool aesthetic that is playfully eclectic and feminine, and tinged a hint of vintage charm, womenswear label MINKPINK is an Australian favourite for casual fashion clothing and statement sunglasses.

Internationally loved, and stocked in more than a thousand boutiques across Australia and New Zealand, the coveted label has been worn by some of the most high-profile celebrities, including Katie Perry, Kate Bosworth, Whitney Port and Kim Kardashian. Offering a colourful collection of dresses, playsuits, skirts and tops, it’s easy to find something to wear for every occasion, day or night.

Loved for their eyewear, no street-style look is complete without a pair of the brand’s on-trend signature sunnies. Choose from a range of must-have shapes, from contemporary takes on classic cat-eye sunglasses to retro-style round shades and much more – all with innovative finishes and unique details.

Attracting a diverse following of fashion lovers, the brand’s covetable designs are a mainstay at festivals, parties, beaches and beyond. MINKPINK has you covered from core staples with a fashion edge to statement pieces that are bursting with personality.  Take your pick from tribal-style prints, pretty embroidery, distressed denim and lace-up detailing, available at THE ICONIC.