What is it?
Versace Dylan Purple EDP

What it does
THE FRAGRANCE
Dylan Purple is a bright and elegant fragrance. A sparkling bergamot is blended with the joyful tones of a freshly harvested orange. Juicy pear adds a touch of modernity to an accord that is as addictive as it is vibrant. Heady scents of freesia deliver an explosion of bright purple color the delicate aroma of its petals is sublimated by Mahonial and Pomarose, both diffuse and powerful.
Belambre and Ambrofix provide an asserted, elegant and vibrant tone underlined by soft Iso E Super and creamy Cedarwood. Silkolide signs the fragrance with a musky note and slight fruity accents.

“I created this fragrance as an invitation to travel.
A fresh, fruity and addictive opening, like a tribute to the iced delights
of Italy and its iconic citrus. The floral heart is the representation of a hypnotic sunset
by the water. Purple reflections and a delicate scented breeze.
Finally, vibrant woods and the elegance of musk to recall the golden and reassuring sand”
Christophe Raynaud - Perfumer

THE BOTTLE
The Dylan Purple bottle is an expression of innovative Versace design. Elegant curves are reminiscent of an amphora, strongly evoking the classical culture and mythology that runs deep through the Versace imagination. Glass and packaging are colored in purple, with details finished in rose gold. The aluminum cap is embossed with the Medusa Head and engraved with the name of the fragrance. Baroque-style letters spell out the brand name around the shoulder of the bottle.

THE CAMPAIGN
The Dylan Purple campaign transports viewers into an endless summer, with protagonist Iris Law starring in her second campaign for the brand following this year’s La Vacanza campaign.

“I love Iris. She has carved her own path. She has an amazing spirit.
She is gorgeous, smart and a little bit wild…. A true Versace girl.
For me she is the perfect face for our fragrance.
She brings it to life with great personal style, energy and fun.”
Donatella Versace

Director Gordon Von Steiner creates a visual continuation from his previously directed Versace Dylan Turquoise fragrance campaign starring Hailey Bieber, with innovative fluid camera movements that rotate from scene to scene, sunrise to sunset, bikini outfits to beautiful party dresses, creating a sense of an immersive ‘Versacesphere’.

How to use:
Apply your perfume to pressure points for a long lasting scent — the inner wrists, the base of the throat, behind ear lobes, in the cleavage. As you wear your perfume throughout the day, it will react with your body heat and continue to emit scent.

Who's it for?
This fragrance is of a feminine scent, suited for the female demographic.

Ingredients List:
Natural ingredients: Orange Essence Italy, Bergamot Essence Italy
Natural derived ingredients: 12.3%
Upcycled ingredients: Orange Essence Italy, Iso E Super
Biodegradability: 67.3%

At THE ICONIC we do our best to provide you with accurate information about product ingredients, based on information provided to us by our Suppliers. For the most complete and up-to-date information, please refer to the product packaging.